PRESS RELEASE
Goya Foods to Serve as the Official Latin/Hispanic Foods Sponsor of the 2014 Food Network South Beach Wine & Food Festival Presented by FOOD & WINE
This will be Goya’s Third Year participating at the Festival
Miami Beach, Fla. (Feb. 17, 2014) – Goya Foods of Florida announced today that for the third year in a row it has joined the Food Network South Beach Wine & Food Festival’s (SOBEWFF) roster of sponsors. The 13th annual edition of America’s favorite and largest wine and culinary extravaganza will take place Feb. 20 through 23, 2014, to benefit Florida International University’s (FIU) Chaplin School of Hospitality & Tourism Management and the Southern Wine & Spirits Beverage Management Center.
Festival attendees will have the opportunity to sample a variety of Goya products throughout the weekend event. Goya will once again participate in the Whole Foods Market Grand Tasting Village from Friday, Feb. 21 through Sunday, Feb. 23; the Fun and Fit as a Family sponsored by Carnival featuring the Goya Kidz Kitchen hosted by Robert Irvine on Saturday, Feb. 22 and Sunday, Feb. 23; and the Goya Foods’ Swine & Wine hosted by Michelle Bernstein on Sunday, Feb. 23. To offer guests a one-of-a-kind opportunity to savor the brand’s authentic Hispanic flavors at each one of the events, Goya’s Executive Chef, Fernando Desa, will showcase recipes with SOBEWFF-inspired fare. Goya has also partnered with a line-up of celebrated chefs including; Chef José Mendin, Chef Richard Ingraham, Chef Richard Plasencia and Chef Sean Brasel.
“Goya products have been a part of Hispanic homes for generations, and today, the most demanding chefs in the business value the versatility of our food line,†said Frank Unanue, president of Goya Foods of Florida. “We’re proud to be the Festival’s Official Latin/Hispanic Foods Provider for the 3rd consecutive year, and we look forward to showcasing our authentic products as must-have additions to any kind of cuisine.â€
Chef José Mendin, executive chef of Miami Beach’s Pubbelly, Pubbelly Sushi and Pubbelly Steak, will be at Goya’s outpost at the Whole Foods Market Grand Tasting Village on Saturday, Feb. 22, to prepare Soft Polenta with Roasted Mushroom and Goya Huitlacoche all made with Goya Foods products and condiments. As one of the most celebrated chefs in South Beach, Chef José Mendin’s daring culinary approach showcases his talent for updating traditional recipes with modern techniques. His non-conventional tactics and distinct style have positioned his gastronomic creations as a “must-try†on Miami’s food scene.
Also joining the Whole Foods Market Grand Tasting Village on Saturday, Feb. 22 and Sunday, Feb. 23, is Goya’s Executive Chef Fernando Desa. Chef Desa, who is responsible for the research and development of new products and recipes for the company, is recognized for incorporating Latin American flavors that can easily be applied at home. This year, he will be serving an array of dishes including Asian Steamed Buns with Pulled Pork and Sofrito with Black Beans and Arugula, Crispy Aji Tuna Tartar Tacos with Aji Crema and Guava Reduction, Stuffed Sweet Plantain with Creamy Shrimp and Chorizo topped with Smoked Pimenton Aioli and Empanada a la Gallega Purse with Pineapple Soy Glaze.
“We’re thrilled Goya Foods has returned for a third year as our Official Latin/Hispanic Food Provider,†said Festival Founder and Director, Lee Brian Schrager. “The support of quality brands like Goya allows us to continue presenting the nation’s leading culinary event and gives our attendees an unmatched experience.”
For some of the younger food connoisseurs, Fun and Fit as a Family sponsored by Carnival featuring the Goya Kidz Kitchen hosted by Robert Irvine on Saturday, Feb. 22 and Sunday, Feb. 23, which will offer the ultimate family-friendly fun including healthy food tastings, physical fitness activities and star-studded healthy cooking demonstrations. Chef Richard Ingraham will showcase healthy alternatives to children’s favorites, such as Black Bean Sliders and a healthy twist to Arroz con Leche. Joining him will be Executive Chef, Richard Plasencia of Baptist Health South Florida, who will be in charge of serving the sweet fare, sharing his passion for healthy seasonal recipes. Chef Plasencia will be creating a refreshing Plantain Ginger Flan.
To end the four-day festival, Goya will take over the Biltmore Hotel for the Goya Foods’ Swine & Wine hosted by Michelle Bernstein, on Sunday, Feb. 23. Chefs Fernando Desa and Sean Brasel will be teaming up in an all-star collaboration to prepare different variations of pork. As co-owner and Executive Chef of Meat Market in Miami Beach, Chef Brasel is known for his passion, skill and creativity. Under his culinary vision and direction, Meat Market has quickly become a Miami Beach hot spot, serving steakhouse classics with a sexy, NYC-inspired vibe.
For the Swine & Wine event, the duo will be serving a “Caja China†Pork with Potato Cakes and Asian Steamed Buns with Pulled Pork and Sofrito with Black Beans and Arugula. Chefs Ingrid Hoffman and Douglas Ródriguez will also join the occasion to showcase their signature glazes, rubs and secret blends, for a mouthwatering swine feast.
Tickets for these select events and others are available at www.sobefest.com, and via phone at 877.762.3933. Fans who want to follow Goya Foods online can do so on Facebook at Facebook.com/LaGranFamiliaGoya Twitter at @GranFamiliaGoya using #GoyaSOBE
About Goya Foods
Founded in 1936, Goya Foods, Inc. is America’s largest Hispanic-owned food company and has established itself as the leader in Latin American food and condiments. Goya manufactures, packages and distributes more than 1,600 high-quality food products from the Caribbean, Mexico, Central and South America. For more information on Goya Foods, please visit www.goya.com.