ADVANI London Opens Pop-Up Store during Art Basel Miami Beach
Thursday, December 4, 2014 | 6-9pm
ADVANI Dressing Room
2000 Collins Ave (adjacent to Curve)
Miami, FL 33139
On Thursday, December 4, 2014, London’s luxury menswear brand ADVANI will present their inaugural menswear collection at Art Basel Miami Beach in an exclusive preview of the AW2015-16 collection. The traveling pop-up salon and showroom premieres in Miami and will travel the world, welcoming the modern gentleman into the ADVANI universe. Inspired by childhood memories, the pop-up salon and showroom will replicate a British-style dressing room in the family’s home in Bombay.
ADVANI captures a sophisticated and youthful spirit, arriving at a crossroads between reduced, contemporary tailoring and the panache of sub-continental sartorialism. Innovative tailoring employs the savoir-faire of Italian and British manufacturers to execute truly fine suiting, cut from the trans-seasonal, superfine wools of the Dormeuil and Barberis mills. Trim jackets feature a Nehru collar with a lapel and shirts are cut long to be worn over the slim, soft trouser. Outerwear balances the structure of formalwear with a casual insouciance, elevating both utility and aesthetic for versatile, sophisticated pieces of the finest quality.